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eBook Cover_Using Digital Lead Generation for Your Marketing StrategyKeep A Healthy Pool of New Customers

The process of digital lead generation identifies, entices, and engages online users to transform them into prospects. It can take many forms, using multiple strategies, tactics, and online channels.

Lead generation is a crucial component of digital marketing.

In this guide, you will learn how to simplify customers’ lives and empower them to find the products and services they want while learning more about your company in one easy click.

In this eBook, you'll discover:

    • How lead generation functions
    • Understanding the four types of leads and how they are categorized
    • How to align your goals with your sales functions to increase the chances of successfully growing your customer base
    • And a lot more!

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